Methods in Behavioral Research
Paul Cozby
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McGraw-Hill Education
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Preface
About the Authors
1. SCIENTIFIC UNDERSTANDING OF BEHAVIOR
2. WHERE TO START
3. ETHICS IN BEHAVIORAL RESEARCH
4. FUNDAMENTAL RESEARCH ISSUES
5. MEASUREMENT CONCEPTS
6. OBSERVATIONAL METHODS
7. ASKING PEOPLE ABOUT THEMSELVES: SURVEY RESEARCH
8. EXPERIMENTAL DESIGN
9. CONDUCTING EXPERIMENTS
10. COMPLEX EXPERIMENTAL DESIGNS
11. SINGLE-CASE, QUASI-EXPERIMENTAL, AND DEVELOPMENTAL RESEARCH
12. UNDERSTANDING RESEARCH RESULTS: DESCRIPTION AND CORRELATION
13. UNDERSTANDING RESEARCH RESULTS: STATISTICAL INFERENCE
14. GENERALIZATION
APPENDIX A: REPORTING RESEARCH
APPENDIX B: ETHICAL PRINCIPLES OF PSYCHOLOGISTS AND CODE OF CONDUCT
APPENDIX C: STATISTICAL TESTS
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